Recently, I chatted with SG Voice, a new publication launched by DC Thomson for business leaders who want to change the world.
We went into the issues facing MotherTree and how we have already found routes to reduce 26,000t CO2.
As MotherTree continues to thrive, I draw inspiration from other purpose-driven organisations. This practice ensures that we consistently make the best decisions for our partner businesses and contribute positively to the planet.
You can find the highlights of the interview below:
What's your elevator pitch?
MotherTree makes it easy for values-led businesses to save money and reduce carbon through their pension, banks and bills.
Built by the team behind Look After My Bills, which saved the UK public £127m and achieved the best-ever deal on Dragons’ Den.
Now putting those skills to help values-led businesses.
Our aim is to shift £1bn into the green economy by 2025, ultimately creating a system where the sustainable choice becomes the default choice: building a world where people and nature can thrive - clean rivers, clean air, and opportunity for all.
Founders, year and place where founded.
Dan Sherrard-Smith, Co-Founder and CEO
Craig Wallington, Co-Founder and COO
Founded in March 2022 in Haywards Heath.
How much have you raised so far?
£388k raised in pre-seed in June 2023
How are you disrupting your market?
We make moving to greener banks and pension providers easy. Cutting businesses’ biggest source of CO2, saving them money and getting funding to places that support the businesses’ missions.
What is the product and how does it work?
MyMotherTree.com - we built the world’s first and only money carbon calculator to show businesses the carbon impact of their bank and pension. We then work with the business to save them money and reduce carbon emissions. We do this on our MPS method:
Measure - to understand where you currently are for your finances on returns, CO2 and values
Prioritise - to look at the trade offs and options for your finances and agree a plan.
Switch - to make the plan a reality
This saves the average UK business:
£10k
Reduces 75 t CO2
Saves ca. 50 hours
What will it take for you to scale up, and in what timeframe?
Focus on our core product for businesses - continue to run this for values-led businesses through 2024 which will bring us to profitability.
What's your next big milestone?
Hitting profitability in 2024!
How can you create synergies in your sector/where would you like to see collaboration?
The great thing about the sustainability sector is that people are willing to help others. It is far less sharp-edged than traditional business and for that reason, we are seeing some really exciting collaborations.
What sort of company do you want to become?
One which places people and the planet at its centre and is a force for positive change.
Click here to head to the full SG Voice profile.